Â鶹´«Ã½ City University | Media Agency Academy

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Media Agency Academy

Campers’ ideas come to life as they develop an advertising campaign, create an original TV commercial and explore the fun steps in between! This interactive experience guides students through many facets of today’s media and production industry while invigorating their creativity.

In this hands-on academy, campers create dynamic, engaging content that connects with an audience. They will develop a unique product then take that product through every step of a creative media agency. They will learn how to best pitch a product and position it in the marketplace. They get to develop an ad campaign and create an original TV commercial. Campers gain fundamental creative and communication skills along with foundational video production techniques. At the end of the week, campers pitch their products and show off their commercials to family and friends.

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